Han Fei Tzi, Chapter III, On the Difficulty in Speaking: A Memorial

Thy servant, Fei, is by no means diffident of speaking. As to why he has to hesitate in speaking: if his speeches are compliant and harmonious, magnificent and orderly, he is then regarded as ostentatious and insincere; if his speeches are sincere and courteous, straightforward and careful, he is then regarded as awkward and unsystematic; if his speeches are widely cited and subtly composed, frequently illustrated and continuously analogized, he is then regarded as empty and unpractical; if his speeches summarize minute points and present general ideas, being thus plain and concise, he is then regarded as simple and not discerning; if his speeches are very personally observing and well-versed in the inner nature of mankind, he is then regarded as self-assuming and self-conceited; if his speeches are erudite and profound, he is then regarded as boastful but useless; if his speeches touch the details of house-keeping and estimate each item in terms of numerals, he is then regarded as vulgar; if his speeches are too much concerned with worldly affairs and not offensive in wording, he is then regarded as a coward 2 and a flatterer; if his speeches are far from commonplace and contrary 3 to human experience, he is then regarded as fantastic; if his speeches are witty and eloquent and full of rhetorical excellences, he is then regarded as flippant; if he discards all literary forms of expression and speaks solely of the naked facts, he is then regarded as rustic; and should he quote the Books of Poetry and History from time to time and act on the teachings of the former sages, he is then regarded as a book chantor. 4 These things explain the reason why thy servant, Fei, is diffident in speaking and worried about speaking.